devious Semikoli

We started Aro for our own families and we want to help yours.

It’s no secret that screen time is one of the biggest issues facing families today. And we’re not just talking about the kids! Joey and I both struggle with this amazing, captivating, infinitely-powerful tool that we call a smartphone.

We knew something had to change. We wanted to be better for our families and we wanted our families to be better.

So we created Aro. Aro leverages the science of habit formation and motivational design to ensure parents and kids don’t miss out on what’s most important by helping reclaim time spent on their phones.

We've seen the benefits in our own families, and now we want you to experience Aro in yours.

Heath Wilson & Joey Odom

Aro Ambassador

Stephanie Culberson

Mom of 1

Arlington, VA

Stephanie Culberson

Hi, I'm Stephanie, a single mom with a 4-year-old son, working full-time as a civil servant in Washington, DC!

Q&A with

Do you have a moment when you realized your phone was getting in the way of what’s important to you?

I've noticed that reaching for my phone has become a habit, and my son would have to ask me to pay attention. I wasn't spending quality time connecting with family and friends, which I believe is because our phones give us a false sense of connection. I don't ever want my son to feel less important than my phone.

What attracted you to Aro?

Hearing the founder's story about missing his son's soccer goal. That hit home for me, and that's when I made the decision to invest in a tool to help kick the habit of using my phone too much.

What are some of your favorite activities to do when you do put down your phone?

One-on-one time with my son, playing piano, meditation!

A woman wakes up in bed. The Aro is in the foregound on a low table.A medium shot of a woman reading in bed. The Aro is on a night stand beside her.

Give yourself some
digital space.

Find better phone-use rhythms so you can focus on a world outside of your phone.