devious Semikoli

We started Aro for our own families and we want to help yours.

It’s no secret that screen time is one of the biggest issues facing families today. And we’re not just talking about the kids! Joey and I both struggle with this amazing, captivating, infinitely-powerful tool that we call a smartphone.

We knew something had to change. We wanted to be better for our families and we wanted our families to be better.

So we created Aro. Aro leverages the science of habit formation and motivational design to ensure parents and kids don’t miss out on what’s most important by helping reclaim time spent on their phones.

We've seen the benefits in our own families, and now we want you to experience Aro in yours.

Heath Wilson & Joey Odom

Aro Ambassador

Kyle Norton

Husband | Father of 1

Orange County, CA

Kyle Norton

Kyle is a devoted husband and father who found renewed purpose after giving his life to Jesus. He has a passion for curating content, whether it's deejaying a wedding, selecting movies for family night, or making mood catered music playlists to help curate life’s precious moments. Kyle believes that good content has a profound impact on people and success starts with small habits. He is committed to curating quality content for others, helping take back control of the content we consume rather than relying solely on algorithms to decide for you.

Q&A with

What inspired you to make the Kyle’s Curation app and website?

The idea for Kyle's Curation app and website came from a desire to positively influence my family's media consumption habits. One day, when my wife was playing songs my daughter had learned in her preschool that particular week, I felt a sense of fear come over me about the harmful media that's readily available in today's world. I realized that I needed to take action to ensure that my family was consuming media that aligned with our values.

I came to the conclusion that I needed to start with myself. Before launching Kyle's Curation, I reflected on my own media choices and how they were affecting our lives. I discovered that simply being more intentional about what, when, and how we consumed media had a profound positive impact on me and my family. I know that if it has helped my family make healthier media choices, it can do the same for others.

What do you do when your phone is in Aro?

When my phone is in Aro, it means that it's time for me to disconnect from technology and focus on my family. For me, this happens as soon as I get home from work. I make a deliberate effort to engage with my wife and daughter by asking about their day, sharing what’s on each other’s hearts, and usually hang out in the backyard or go for a walk. We also spend time together by hanging out in the backyard or going for a walk.

What’s your favorite book?

It’s hard to choose just one, but my favorite is probably The Traveler’s Gift by Andy Andrews.

I’m happiest when…

I’m being creative, making a positive impact in other people’s lives and making memories with my family.

Do you have a moment when you realized your phone was getting in the way of what’s important to you?

When I began to feel like what was happening on my phone was more important than being present in the moment with my family. This is an ongoing battle that I have to reel myself back in with on a regular basis. This is what makes me so grateful for a product like Aro.

A woman wakes up in bed. The Aro is in the foregound on a low table.A medium shot of a woman reading in bed. The Aro is on a night stand beside her.

Give yourself some
digital space.

Find better phone-use rhythms so you can focus on a world outside of your phone.