devious Semikoli

We started Aro for our own families and we want to help yours.

It’s no secret that screen time is one of the biggest issues facing families today. And we’re not just talking about the kids! Joey and I both struggle with this amazing, captivating, infinitely-powerful tool that we call a smartphone.

We knew something had to change. We wanted to be better for our families and we wanted our families to be better.

So we created Aro. Aro leverages the science of habit formation and motivational design to ensure parents and kids don’t miss out on what’s most important by helping reclaim time spent on their phones.

We've seen the benefits in our own families, and now we want you to experience Aro in yours.

Heath Wilson & Joey Odom

Aro Ambassador

Daniela Perieda

Wife | Mom of 2

Oklahoma City, OK

Daniela Perieda

We're a bilingual and bicultural family with two young children. We've established a unique approach to education for them through our Bilingual Family school, where we prioritize second language acquisition through meaningful relationships. That's why we're incredibly passionate about Aro—it's helped us regain our connection as a family!

Q&A with

Do you have a moment when you realized your phone was getting in the way of what’s important to you?

Definitely! There have been countless times where I catch myself (and sometimes still do) carrying my phone around to every room.

What attracted you to Aro?

Honestly, it was Aro's Co-Founder, Joey’s, passion on the podcast that caught my attention.

What is the greatest piece of advice you have ever received?

Follow your passion.

What’s your favorite book?

Only one?! I'd say The Alchemist and Mindset are two of my favorites.

What are some of your favorite activities to do when you do put down your phone?

Playing with my children and students, painting, and having deep conversations with friends and family.

A woman wakes up in bed. The Aro is in the foregound on a low table.A medium shot of a woman reading in bed. The Aro is on a night stand beside her.

Give yourself some
digital space.

Find better phone-use rhythms so you can focus on a world outside of your phone.